Survival is Not Enough: Zooming, Evolution, and the Future of Your Company

Sound Ideas (Jan 1, 2002)
Audio CD – 3 pages
ISBN: 0743520319 / 9780743520317
In Survival Is Not Enough, former Yahoo executive and author of Permission Marketing Seth Godin turns his attention to the predominant issue facing all business today: change. Godin takes the perspective of an evolutionary biologist, borrowing ideas from the likes of Richard Dawkins, Jared Diamon...
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