Word of Mouth Marketing: How Smart Companies Get People Talking

Kaplan Business (Nov 1, 2006)
Hardcover – 216 pages
ISBN: 1419593331 / 9781419593338
Who Is Talking About You? Master the art of word of mouth marketing with this fun, practical, hands-on guide. With straightforward advice and humor, marketing expert Andy Sernovitz will show you how the world’s most respected and profitable companies get their best customers for free through th...
    No recent activities.