The Martha Rules: 10 Essentials for Achieving Success as You Start, Grow, or Manage a Business

Book Description

Martha Stewart is an undeniable force in the business world. One of the worlds greatest entrepreneurs, she turned her personal passion into Martha Stewart Living Omnimedia, a billion dollar business. This Fall shes breaking new ground with two television shows from NBCher reality show The Apprentice: Martha Stewart and her daytime syndicated show Marthaas well as a radio program on Sirius satellite radio which will provide daily round-the-clock how-to content. Whats her secret for success? Now, for the first time, Martha Stewart shares her business knowledge and advice in this handbook for success. Tapping into her years of experience in building a thriving business, Martha will help readers identify their own entrepreneurial voice and channel their skills and passions into a successful business venture. Her advice and insight is applicable to anyone who is about to start or expand a venture of any size, whether it is a business or philanthropic endeavor, but also to individuals who want to apply the entrepreneurial spirit to a job or corporation to increase innovation and maintain a competitive edge. Featuring Marthas top principles for success, as well as stories and anecdotes from her own experiences, The Martha Rules is sure to appeal to business readers, fans, and anyone who admires her for her style, taste, and great adviceand who have great business ideas of their own! QUOTES What makes the book successful and its a very good book is the knowledge she brings to each ruletheres a lot you can learn from this savvy entrepreneur. The Globe and Mail