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Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant (Chinese Version)

The Commercial Press (Jan 1, 2006)
Hardcover – 264 pages
ISBN: 7100048087 / 9787100048088
SIMPLIFIED CHINESE. Blue Ocean Strategy uses a blue ocean as a metaphor for successful business in today's expanding, global markets. Companies that will succeed in the future will look for blue oceans, characterized by untapped market space and profitable growth opportunities. This practical bus...
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