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| 1 |
Book DescriptionSince 1987, Starbucks's star has been on the rise, growing from 11 Seattle, WA-based stores to more than 1,000 worldwide. Its goals grew, too, from the more modest, albeit fundamental one of offering high-quality coffee beans roasted to perfection to, more recently, opening a new store somewhere every day. An exemplary success story, Starbucks is identified with innovative marketing strategies, employee-ownership programs, and a product that's become a subculture. Whether you're an entrepreneur, a manager, a marketer, or a curious Starbucks loyalist, Pour Your Heart into It will let you i... |
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| 2 |
Book DescriptionIs a loved one missing some body parts? Are blondes becoming extinct? Is everyone at your dinner table of the same species? Humans and chimpanzees differ in only 400 genes; is that why a chimp fetus resembles a human being? And should that worry us? There's a new genetic cure for drug addiction--is it worse than the disease? What's coming Next? Get a hint of what Michael Crichton sees on the horizon in this short video clip: high bandwidth or low bandwidth We live in a time of momentous scientific leaps, a time when it's possible to sell our eggs and sperm online for thousands of dol... |
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| 3 |
Book DescriptionOften I feel I go to some distant region of the world to be reminded of who I really am. When Michael Crichton -- a Harvard-trained physician, bestselling novelist, and successful movie director -- began to feel isolated in his own life, he decided to widen his horizons. He tracked wild animals in the jungles of Rwanda. He climbed Kilimanjaro and Mayan pyramids. He trekked across a landslide in Pakistan. He swam amid sharks in Tahiti. Fueled by a powerful curiosity and the need to see, feel, and hear firsthand and close-up, Michael Crichton has experienced adventures as compelling as t... |
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| 4 |
Book DescriptionCruising 35,000 feet above the earth, a twin-engine commercial jet encounters an accident that leaves 3 dead, 56 wounded, and the cabin in shambles. What happened? With a multi-billion-dollar company-saving deal on the line, Casey Singleton is sent by her hard-driving boss to uncover the mysterious circumstances that led to the disaster before more people die. But someone doesn't want her to find the truth. Airframe bristles with authentic information, technical jargon, and the command of detail Crichton's readers have come to expect. Check out Amazon.com's Airframe feature and read an exce... |
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| 5 |
Book DescriptionSome biologists speculate that if we ever make contact with extraterrestrials, those life forms are likely to be--like most life on earth--one-celled or smaller creatures, more comparable to bacteria than little green men. And even though such organisms would not likely be able to harm humans, the possibility exists that first contact might be our last. That's the scientific supposition that Michael Crichton formulates and follows out to its conclusion in his excellent debut novel, The Andromeda Strain. A Nobel-Prize-winning bacteriologist, Jeremy Stone, urges the president to approve an ex... |
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| 6 |
Book DescriptionUnless your species evolved sometime after 1993 when Jurassic Park hit theaters, you're no doubt familiar with this dinosaur-bites-man disaster tale set on an island theme park gone terribly wrong. But if Speilberg's amped-up CGI creation left you longing for more scientific background and ... well, character development, check out the original Michael Crichton novel. Although not his best book (get ahold of sci-fi classic The Andromeda Strain for that), Jurassic Park fills out the film version's kinetic story line with additional scenes, dialogue, and explanations while still maintaining C... |
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| 7 |
Book Description"The Long Tail" is a powerful new force in our economy: the rise of the niche. As the cost of reaching consumers drops dramatically, our markets are shifting from a one-size-fits-all model of mass appeal to one of unlimited variety for unique tastes. From supermarket shelves to advertising agencies, the ability to offer vast choice is changing everything, and causing us to rethink where our markets lie and how to get to them. Unlimited selection is revealing truths about what consumers want and how they want to get it, from DVDs at Netflix to songs on iTunes to advertising on Google. Howeve... |
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| 8 |
Book DescriptionIn his debut novel, The Kite Runner, Khaled Hosseini accomplishes what very few contemporary novelists are able to do. He manages to provide an educational and eye-opening account of a country's political turmoil--in this case, Afghanistan--while also developing characters whose heartbreaking struggles and emotional triumphs resonate with readers long after the last page has been turned over. And he does this on his first try. The Kite Runner follows the story of Amir, the privileged son of a wealthy businessman in Kabul, and Hassan, the son of Amir's father's servant. As children in the r... |
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| 9 |
Book DescriptionIn Harry Potter and the Goblet of Fire, J.K. Rowling offers up equal parts danger and delight--and any number of dragons, house-elves, and death-defying challenges. Now 14, her orphan hero has only two more weeks with his Muggle relatives before returning to Hogwarts School of Witchcraft and Wizardry. Yet one night a vision harrowing enough to make his lightning-bolt-shaped scar burn has Harry on edge and contacting his godfather-in-hiding, Sirius Black. Happily, the prospect of attending the season's premier sporting event, the Quidditch World Cup, is enough to make Harry momentarily forge... |
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| 10 |
Book DescriptionFor most children, summer vacation is something to look forward to. But not for our 13-year-old hero, who's forced to spend his summers with an aunt, uncle, and cousin who detest him. The third book in J.K. Rowling's Harry Potter series catapults into action when the young wizard "accidentally" causes the Dursleys' dreadful visitor Aunt Marge to inflate like a monstrous balloon and drift up to the ceiling. Fearing punishment from Aunt Petunia and Uncle Vernon (and from officials at Hogwarts School of Witchcraft and Wizardry who strictly forbid students to cast spells in the nonmagic wor... |
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