scrappymc

scrappymc's Bookshelf

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Displaying 1 - 10 of 48 books.
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1

Web Analytics: An Hour a Day

Paperback . Sybex
Jun 5, 2007
  • 4.5 of 5 stars
(4)

Book Description

Web Analytics: An Hour A Day is the first book by an in-the-trenches practitioner of web analytics. It provides a unique insider’s perspective of the challenges and opportunities that web analytics presents to each person who touches the Web in your organization. Rather than spamming you with metrics and definitions, Web Analytics: An Hour A Day will enhance your mindset and teach you how to fish for yourself. Avinash Kaushik is a expert in web analytics and author of the top-rated blog Occam’s Razor (http://www.kaushik.net/avinash). In this book, he goes beyond web analytics concepts...

15
 
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3 months ago (added to shelf Mar 21, 2008)
2

Advanced Web Metrics with Google Analytics

Paperback . John Wiley & Sons Inc
May 9, 2008
  • 4.0 of 5 stars
(4)

Book Description

No description.

8
 
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  • 5.0 of 5 stars
3 months ago
3

The Blue Star: A Novel

Hardcover . Little, Brown and Company
Mar 10, 2008
  • 5.0 of 5 stars
(1)

Book Description

Seven years ago, readers everywhere fell in love with Jim Glass, the precocious ten-year-old at the heart of Tony Earley's bestseller Jim the Boy. Now a teenager, Jim returns in another tender and wise story of young love on the eve of World War Two. Jim Glass has fallen in love, as only a teenage boy can fall in love, with his classmate Chrissie Steppe. Unfortunately, Chrissie is Bucky Bucklaw's girlfriend, and Bucky has joined the Navy on the eve of war. Jim vows to win Chrissie's heart in his absence, but the war makes high school less than a safe haven, and gives a young man's emotions ...

1
 
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  • 5.0 of 5 stars
3 months ago (added to shelf May 11, 2008)
4

Slam

Hardcover . Putnam Juvenile
Oct 16, 2007
  • 5.0 of 5 stars
(1)

Book Description

Just when everything is coming together for Sam, his girlfriend Alicia drops a bombshell. Make that ex-girlfriend—because by the time she tells him she’s pregnant, they’ve already called it quits. Sam does not want to be a teenage dad. There’s only one person Sam can turn to—his hero, skating legend Tony Hawk. Sam believes the answers to life’s hurdles can be found in Hawk’s autobiography. But even Tony Hawk isn’t offering answers this time—or is he? In this wonderfully witty, poignant story about a teenage boy unexpectedly thrust into fatherhood, it’s up to Sam to make the right decisions ...

4
 
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  • 5.0 of 5 stars
3 months ago (added to shelf Mar 21, 2008)
5

Always Be Testing

Paperback . John Wiley & Sons Inc
Aug 22, 2008
  • 5.0 of 5 stars
(1)

Book Description

No description.

3
 
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3 months ago
6

Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions

Paperback . Sybex
Jan 29, 2008
  • 4.5 of 5 stars
(2)

Book Description

How much money are you losing because of poor landing page design? Improving the efficiency of your landing page through testing is the single most important thing you can do to dramatically improve your bottom line. In this comprehensive, step-by-step guide you will learn all of the skills necessary to make a lot more money from your online marketing programs without spending a penny more on driving traffic to your landing page. • Identify mission critical parts of your website and their true economic value • Define important visitor classes and key conversion tasks • Gain i...

14
 
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3 months ago
7

Shot in the Heart

Paperback . Anchor
Aug 1, 1995
  • 5.0 of 5 stars
(1)

Book Description

"I have a story to tell. It is a story of murder told from inside the house where murder is born. It is the house where I grew up, a house that, in some ways, I have never been able to leave." Mikal Gilmore is a Rolling Stone writer and the youngest brother of murderer Gary Gilmore, who became, in 1977, the first person to be executed in the United States after a 10-year hiatus, a case which was subsequently recounted in Norman Mailer's The Executioner's Song. This brave and eloquent book is the story that only Mikal Gilmore knows: the violence in multiple generations of his family, what ...

1
 
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  • 5.0 of 5 stars
May 11, 2008
8

Somehow Form a Family: Stories That Are Mostly True

Paperback . Algonquin Books
May 17, 2002
  • 4.0 of 5 stars
(1)

Book Description

This is the book that in hardcover won unanimous praise from reviewers, who called it "beautiful and transcendent" (The Boston Globe), a book that "measures the arc of a culture's mortality in small, personal increments" (Star Tribune, Minneapolis), is written "in a poker-faced style that always seems on the verge of exploding into manic laughter or howls of pain" (The Atlanta Journal-Constitution). They're right. Tony Earley is a writer so good at his craft that you don't read his words so much as inhale them. His first book of nonfiction is one of those unexpected classics, like Ann Lamot...

1
 
scrappymc
scrappymc has read this book, rated
  • 4.0 of 5 stars
May 11, 2008 (added to shelf May 1, 2008)
9

So You Want To Write: How To Master The Craft Of Writing Fiction And Memoir

Paperback . Leapfrog Press
Aug 1, 2005
  • 0.0 of 5 stars

Book Description

"This is a great book, no matter what stage of writing you're at!"-The Writer Magazine "Here is a must-have for would-be writers. Put this on the shelf right beside Strunk and White."-Booklist "Addresses all the elements of successful writing."-Tampa Tribune "Advice on getting your work published is worth the cost of the book alone."-St. Petersburg Times A featured selection of the Writer's Digest Book Club; chosen by The Writer Magazine as a Best Book of the Year; compared by the American Library Association to Strunk and White's classic The Elements of Style; acclaimed by critics, student...

1
 
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scrappymc is currently reading this book.
May 11, 2008
10

And They All Sang: Adventures of an Eclectic Disc Jockey

Paperback . New Press
Sep 6, 2006
  • 0.0 of 5 stars

Book Description

The Pulitzer Prize winner's "latest indispensable oral history" (New York Times) of the twentieth century's most celebrated musicians.Throughout the second half of the twentieth century, Studs Terkel hosted a legendary daily radio show in Chicago, presenting listeners with his inimitable take on an eclectic range of music, from classical, opera, and jazz to gospel, blues, folk, and rock. And They All Sang is nothing less than "a tribute to music's universality and power" (Philadelphia Inquirer), featuring more than forty of Terkel's unforgettable conversations with some of the greatest musi...

1